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KURHAUS SCHÄRDING

"Leave out what burdens, keep what does you good" is the health principle of the time-honored Kurhaus Schärding.
In the new brand identity and advertising design, it was clear that we had to reduce visually and provoke in terms of content
in order to make the brand fit for the future.

An advertising system that positions Kurhaus Schärding in a clearer, more visible and younger way.
While many competitors rely on typical wellness shots for advertising, we attract the reader's attention with a restrained, quiet design and provoke or irritate with wordplay like a Kneipp cure. Because that keeps people young and revitalizes the brand.

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